Boutique Consultants is so proud to share a recent campaign that we produced for local boutique Liz Louize! We are excited to be able to offer this service in the future!
See press release below!
Confidence through Style: Local Boutique Liz Louize Launches #ProjectYouToday Campaign
by Elizabeth McGuffin
Liz Louize is Metro Detroit’s prettiest plus size shopping destination in sizes 12 and up. Founders and owners Amanda Cover and Amy Krizanek opened Liz Louize after their other passion project, Bombshell Bridal Boutique, became a destination for curvy brides across the country. It’s been their life’s work to provide the best in plus size bridal to underserved brides. Now Liz Louize provides that same caliber of selection and customer service to everyday shoppers.
Their #ProjectYouToday campaign is an extension of that mission and aims to help women find confidence through style and dress to express her best self.
#ProjectYouToday started with inviting four Metro Detroit women to come shopping and share a bit about their relationships with their bodies and with clothes. After years of playing it safe and using clothing to hide, these women are learning to dress and live in the bodies they have today. With the help of Liz Louize, each woman left feeling beautiful, confident, and true to herself – with a new outfit to match.
Now Liz Louize is taking their #ProjectYouToday campaign online so more women can participate in the experience they’ve cultivated in-store. Liz Louize started this Instagram hashtag feed for women to share their journeys and victories with loving and dressing their bodies. The space is intended for women both starting out as well as those already victorious in their body confidence journeys. It is the hope of Liz Louize that #ProjectYouToday serves as inspiration for women to start living in the moment and loving themselves too.
You can visit Liz Louize boutique in downtown Royal Oak at 738 S. Washington Ave and online at lizlouize.com. They welcome shoppers from every stage of their journeys, from the shopper who needs a supportive friend in the fitting room, to the self-proclaimed fashionista looking for that next statement piece to elevate her signature style. Liz Louize provides a safe and welcoming space to find your perfect fit, express your personality, and project your unique brand of confidence to the world.
You can get involved with #ProjectYouToday and learn more by visiting lizlouize.com/projectyoutoday.